Spark Ninety

Media, advertising and technology experts

 

STEPHEN ADSHEAD, FOUNDER

Stephen is an expert in the media, advertising and technology industries with over 20 years of experience advising senior management at corporates, start-ups, investors and regulators. He helps clients grow their businesses in markets underpinned by emerging digital technologies.

Stephen’s previous roles include strategy director at MTM, a boutique strategy consulting and research firm, and senior manager at What If Innovation. He has advised clients including Google, Facebook, Netflix, Amazon, Sky, ITV, UK Government, the BBC, Channel 4, Warner Media, NBCUniversal, A+E Networks, Ericsson, Arqiva, Irdeto, BT, YouView and DMGT, as well as a range of start-ups.

SIMON OWEN, ASSOCIATE

Simon has deep sector expertise across the media, technology and advertising industries, with over 17 years of experience in consulting and industry roles, working with broadcasters, content producers, online publishers, advertisers, ecommerce, and technology companies, private equity firms and venture capital portfolios. He helps clients to identify and develop responses to digital and technology led opportunities. 

Simon has worked with Deloitte, in its media strategy team, at What If Innovation, with digital brand and marketing agencies Figtree and The Engine Group, and with Oliver and Ohlbaum, the leading advisers to media, entertainment and creative industries.  Previous clients include Google, Technicolor, Sky, BBC, Discovery Networks, Endemol Shine, Immediate Media, News International, Emap, Vodafone.

ANDREW MCINTOSH, ASSOCIATE

Andrew’s 30-year career has been spent in the commercial TV and video market, with a growing emphasis on new technologies. This background has given him an evidence-based perspective on the market's current position and future prospects, along with an extensive range of industry sources.

Prior to moving into consulting, Andrew was at Enders Analysis, writing in-depth reports on addressable TV, the BVOD market, regulation/legislation, audience measurement, TV platforms and viewing trends. Previously he held senior strategy, research and marketing roles at Sky Media (during the years that saw the launch of Sky AdSmart and Sky AdVance), and the Virgin Media-owned TV sales house IDS. Most of his first working decade was spent on the agency side, for AMV BBDO and then PHD in TV planning/buying roles before taking on broader media intelligence positions.